Writing Assignment #1 –Market Segmentation & Consumer Research This paper examines research on marketing segmentation and consumer behavior. Consumers are segmented into four categories including:
As eLearning continues to grow, it becomes increasingly important to determine whether classes or training are effective. How can we determine if
As eLearning continues to grow, it becomes increasingly important to determine whether classes or training are effective. How can we determine if eLearning classes are meeting their goals and have a positive return on investment (ROI)? Describe how you would develop an analytical approach to assess the class you are